So. You decided to take the leap and become a business owner. First, Congrats! You are taking charge of you and your family’s future. Second, you answer to yourself because You Are The BOSS! That alone was enough to make me jump out of my box. As wonderful as it sounds, being in business for yourself is extremely hard and involves alot of work. I decided to go over a few things in this post that I have learned along the way….
1) Don’t compare yourself to others. This is a big one! Reselling and Thrifting has become more popular over the years and now it seems like everyone has become a reseller. Social Media, although a great tool for an entrepreneur, can also be a slight crutch. Honestly, when you see other resellers doing so well, do you wonder what you are doing wrong? I thought about this for a few days and realized that I am seeing the fruits of their labor. Everyone starts at the bottom but you have to stay dedicated to get to the top. Some of them have been at this for YEARS before reaching this point. So my motto is TRUST THE PROCESS. If they can do it, so can you!
2) Eliminate negative noise. Now, there is always that one person that always has something negative to say about your business. “You sell used clothing for a LIVING?!”, ” Do you make any money doing that?” and my personal favorite “You couldn’t get a traditional job, so you did this?!” They all make me cringe but I’ve learned to tune out that yappy acquaintance. But, what if it is someone close to you? Like your family? Alot of times, people are negative because they don’t understand. For instance, your parents have what I call ” the perfect mold” that they want you to follow. You graduate high school, go to college and get your degree, get a career job, get married and have kids. Oh and all by 35. Well, if you didn’t go to college, not married, no kids and decided to leave a job to start your own business at 38, they are perplexed. Something went wrong. It’s not suppose to happen that way. Well, that’s because your path was leading you in a different direction. Not everything has to fit society’s standard. The sooner you take hold of your own life, the better.
3) What works for one, doesn’t necessarily work for all. So this one pertains directly to my reselling business. I have been thrifting for a long time as you know but, I wasn’t always open about it. Once people started asking where I got a certain sweater or shoes, then I would tell them Value Village or Goodwill. Now, I openly let everyone know because I love what I do and it’s a big part of who I am. A few times, after a compliment, I would state I could look for a similar one for them. “It looks good on you but wouldn’t work for me”. Remember that line? This logic is what I had to learn for my business as well. My style and taste doesn’t match everyone else’s. It shouldn’t anyways. That’s why market research is important along with diligence. It may take alot of trial and error to figure out what sells and what doesn’t but, variety is important. In sizes, styles and colors. Even though I hate red, someone else may love that red Jcrew sweater….
This post go way longer than I thought but I wanted to share things I have learned on my self employed journey. Let me know if it is helpful and I will do a second chapter. I know that this does not apply to everyone but wanted to share my personal experience with you. Until next time!